Headlines are an important part of the publishing process. Regardless of whether it’s a newspaper, magazine, or web page – It’s the first thing you see and what’s supposed to make you want to read on. Granted, not every single headline is going to be a hit, but that’s where editors and proofreaders come in. Maybe these folks didn’t have an editor, or maybe they were off that day.
Either way, these pictures prove beyond a shadow of a doubt that the proofreader is important. Take a look and tell me how many of these you’d want to actually read: